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A Fireside Chat: Alex Lawrence - From Tech To…Car Dealerships?

  • Edison House 335 S 200 W Salt Lake City UT 84101 USA (map)

The Durable Small Business Series brings together a curated community of small business owners, investors, and operators from across Utah.

Our events focus on meaningful conversations and quality programming — from speaker series and fireside chats to hands-on workshops.

Today’s event features a Fireside Chat with Alex Lawrence: From Tech to Car Dealerships?

Alex made a bold shift from the world of tech—where he built and sold multiple companies—to starting EV Cars, now Utah’s largest electric vehicle dealership. Profitable from day one, Alex is gearing up to open his second location.

He’ll share how his diverse entrepreneurial background, from software to real estate, led him to small business success. Expect candid insights on making major career transitions and navigating the shift from fast-paced tech to building a durable small business.


RSVP above through Eventbrite.

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October 25

The SMB Coffee Social